Page 96 - DXB Live PR REPORT - SEPTEMBER 2025

9/9/25, 9:45 AM DXB LIVE achieves 40% growth in H1 2025
Notably, DXB LIVE served as a prime contractor for 38 events, offering full-spectrum event services. The
company constructed over 430,000 square feet of event features and developed 272 exhibition stands
for companies, organisations, and government entities, covering an area of 250,000 square feet. This
also includes 36 stands outside the country, with 40,000 square feet across markets such as Germany,

Saudi Arabia, India, Egypt, Morocco, and Kuala Lumpur.

DXB LIVE has served several major global events, including Gulfood, World Police Summit, World of
Coffee, Dubai Coffee Festival, The Saudi Food Show, Arabian Travel Market, GITEX Africa, GITEX
Berlin, and GITEX Global. It has marked its presence in various prestigious international events in the

United States of America, Korea, Germany, China, Singapore, Spain, Egypt, and Morocco, in addition to
participating in several key global exhibitions.

Commenting on this, Khalid Al Hammadi, Executive Vice President of Dubai World Trade Centre, said:
“At DXB LIVE, we continue to expand our business and presence across the Middle East, the Gulf, and
international markets, as we confidently move toward our goal of becoming one of the world’s leading

providers of integrated event services. Our mission is to strengthen Dubai’s global position in the events
sector by delivering world-class services that meet international standards, while adopting new insights
and introducing innovative solutions that inspire and captivate participants.”

Among the major international events DXB LIVE organised in the first half of the year was the World of

Coffee Dubai 2025, the fourth edition of which was held last February. Spanning 20,000 square metres,
this event drew approximately 17,000 business visitors from 78 countries, a 30 per cent increase from
the previous year.

The annual event hosted over 1,980 companies and brands, including 131 new companies, and
featured 10 national pavilions. It served as a vital platform for a diverse audience, including farmers,

merchants, manufacturers, distributors, SMEs, cafe owners, roasters, hotels, baristas, as well as coffee
lovers and connoisseurs.

DXB LIVE has achieved a remarkable feat by winning three prestigious awards at the Middle East Event
Awards 2025. This included – Best Community Event for Hatta Cultural Nights; Best Stand Design and

Build (< 100 sqm) for the FujiFilm stand at Medlab; and Best Event on a Budget for the first edition of
Dubai Coffee Festival 2024, which was attended by more than 20 thousand visitors, strengthening its
position as an ideal destination for coffee lovers. The accolades reflect the efficacy of the inclusive and
integrated services provided by the company, highlighting its unwavering dedication to innovation to

raise the level of visitor and client experience.

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