Page 123 - Sparklo PR Report - April 2025

Environment Agency – Abu Dhabi (EAD) recovers 2,000+ tonnes of bottles since launch of Bottle Return Scheme - Aletihad Ne…
Sparklo, deployed more than 100 Reverse Vending Machines (RVMs), known as Sparklomats, across Abu Dhabi, with retail outlets
of ADNOC, Lulu and Carrefour, offering convenient return access points for plastic bottles and aluminium cans.

The 23 million recyclables collected in 2024 alone, included more than 544,000kg of plastic and 18,000kg of aluminium. The

cumulative impact of this initiative has prevented more than 3.5 million kg of CO₂ emissions, aligning with Abu Dhabi’s ambitious
goal of a 22 per cent carbon emissions reduction by 2027. In a single-day milestone, one Sparklomat processed more than 8,500

items, setting a record for individual unit performance.

Sheikha Mohamed Al Mazrouei, Executive Director of the Integrated Environmental Planning and Policy Sector at EAD, said: “We
seek to integrate sustainability practices into daily life in the emirate. The EAD-led Bottle Return Scheme, held in collaboration
with private sector organisations, including Sparklo, embodies the importance of partnerships, technology, and community

engagement in creating a sustainable environmental impact."

She added, "This initiative, with its objectives, represents a strategic investment that consolidates the concept of environmental
responsibility. By supporting the principles of the circular economy, we seek to strengthen Abu Dhabi’s leading position in the

global transformation towards building a sustainable future.”

For his part, Maxim Kaplevich, Founder and CEO of Sparklo, said: “The partnership with EAD exemplifies the success of
government-private sector collaboration. With EAD’s unwavering support, we have expanded the RVM network, contributing
directly to Abu Dhabi’s sustainability agenda. The results speak for themselves – when recycling is made simple and engaging,

communities embrace the change, reinforcing the role of practical solutions in environmental progress.”

As EAD and Sparklo continue to scale the initiative, efforts will focus on expanding the RVM network and deepening community
engagement, further solidifying Abu Dhabi’s leadership in sustainable innovation.

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