Page 174 - MOET ENGLISH PR REPORT - OCTOBER 2025 (Part 2)

10/24/25, 3:32 PM UAE Cabinet approves major trademark fee changes to attract global investors as registrations surge 129 percent
them grow, improve the quality of services offered to customers, and expedite procedures, thereby
facilitating the registration and follow-up of trademarks. This decision is also part of the UAE’s ongoing
efforts to develop and strengthen the intellectual property sector in line with highest global standards.”

Substantial growth in trademark registrations

H.E. pointed out that the Ministry of Economy and Tourism registered 19,957 national and international
trademarks during the first half of this year, representing a 129 percent growth compared to 8,711
trademarks registered in the first half of 2024, reflecting the notable growth in trademark registrations
within UAE markets.

Read more | How to invest in an IPO in the UAE: A step-by-step guide for investors

National initiatives to boost competitiveness of trademarks

H.E. Al Saleh said: “The Ministry has consistently launched numerous national initiatives for intellectual
property and trademarks, in close cooperation with government and private entities at both the local and
international levels. This reflects its vision of the vital role of this sector in enhancing the growth and
competitiveness of the national economy and accelerating the transition to a knowledge- and innovation-
based economic model.”

The Undersecretary added: “Among the most prominent of these initiatives is the establishment of the
Geographical Indications (GI) system for national products, the first federal initiative of its kind
designed to protect local products with unique features and characteristics originating from specific
geographical regions in the UAE. The UAE also became a party to the Madrid Protocol in 2021,
enabling SME owners to register their trademarks locally and expand internationally. Additionally, the
Ministry launched the ‘One Day TM Initiative,’ which accelerates trademark registration processes and
facilitates the digital transformation of services. Other notable initiatives include the launch of the
‘Beyond 71’ forum to empower local trademarks through innovation, and the adoption of AI
technologies in the Ministry’s intellectual property services, including trademarks.”

H.E. Dr. Abdulrahman Al Muaini affirmed that the decision to amend the fees for trademark services
represents a pivotal step in enhancing the flexibility and efficiency of these services, enabling faster
processing and boosting the competitiveness of the business environment in the country. It also
contributes to improving government performance in delivering world-class services, in line with the
pillars of the ‘We the UAE 2031’ vision, which aims for the UAE to become the most pioneering and
outstanding destination by the next decade.

New pathway for trademark registration application review

The decision contributes to strengthening the UAE’s environment of innovation and creativity while
protecting the rights of both national and international trademark owners. It also introduces a new
pathway for reviewing trademark registration applications at the initial submission stage, allowing
trademarks to be examined within just one day.

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