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10/6/25, 9:21 AM Company News in Egypt: ‘KnowTalks’ inspires with new discussions in Jordan about AI, cybersecurity, and CSR

‘KnowTalks’ inspires with new discussions in Jordan about AI,

cybersecurity, and CSR

03 October 2025- As part of its ‘KnowTalks’ initiative, the Mohammed bin Rashid Al
Maktoum Knowledge Foundation (MBRF), in partnership with the United Nations
Development Programme (UNDP), launched a new series of inspiring discussion
sessions in the Hashemite Kingdom of Jordan. Held at the Rainbow Theater, the
sessions explored a diverse range of critical topics, including strategy development,
humanity in the age of artificial intelligence, cybersecurity, and corporate social
responsibility (CSR). This initiative aligns with MBRF’s continued commitment to
addressing the knowledge and development challenges faced by nations and to

promoting inclusive and sustainable growth.

The opening session, titled The Human Firewall: Fighting Cybercrime with
Awareness, was presented by Dr. Omran Salem, a cybersecurity expert and lecturer
at Al-Zaytoonah University of Jordan. He explored the critical role of technology in
empowering people of determination and provided a comprehensive overview of the
practical aspects of cybersecurity. His discussion covered key technology-related
risks, relevant laws and regulations, and the practical applications of cybersecurity
measures across various sectors, such as smart cities, digital governance, e-learning,

digital media, the Internet of Things (IoT), healthcare, and industry.
The session also shed light on the groups most commonly targeted by
cybercriminals and featured a presentation on frequent hacking techniques, such as
social engineering, distributed denial-of-service (DDoS) attacks, software
vulnerabilities, and human error. Attendees were actively engaged through live
demonstrations and real-life scenarios, including examples of camera hacking and
social media account breaches. The session concluded with a set of practical tips
and guidelines aimed at helping individuals protect their personal devices and
accounts.
The second session, CSR for Sustainable Communities, was delivered by Zahia
Na’san, Director of the Airport International Group Foundation. It highlighted CSR

initiatives designed to foster sustainable community development, with a particular

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