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11/22/24, 10:41 AM UAE participates in 122nd session of UNWTO Executive Council in Colombia
tourism sector, along with ensuring the delivery of superior services and offerings in
the field.
Additionally, the Assistant Under-Secretary shed light on the UAE's vision for
tourism growth and development through the achievement of the goals outlined in
the 'UAE Tourism Strategy 2031'. It seeks to enhance the competitiveness of the
national tourism offerings, elevate the UAE's standing as the best global tourism
destination, increase the sector's contribution to the national GDP to AED 450
billion, attract additional tourism investments worth AED 100 billion, and draw 40
million guests to the UAE's hotel establishments.
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