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4/28/25, 11:58 AM Bridgestone advocates sustainable fleet care at Automechanika Network 2025 - LogisticsGulf
Bridgestone advocates
sustainable fleet care at
Automechanika Network 2025
April 27, 2025 | Posted by LG Content Team
Bridgestone [Supplied Image]
Key discussions at the event covered electrification and sustainable mobility solutions
Bridgestone participated in the Automechanika Network 2025, reflecting its commitment to shaping the future of
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sustainable mobility. Returning for its 22 edition, the prestigious event explored advanced fleet solutions and
sustainable transportation methods, as well as the challenges and opportunities that are redefining the industry.
Berk Berksoy, Fleet Solutions OEM and Retread Manager, delivered a keynote presentation titled ‘Bridgestone Fleet
Care,’ where he discussed the company’s commitment to empowering fleet customers by reducing overall operational
costs, improving safety standards, and maximising fleet performance.
“We understand the challenges our fleet customers face on the road, and that’s why we created Fleet Care, which
provides reliable, round-the-clock breakdown support through a seamless app and call centre experience,” stated
Berksoy.
Streamlining operations
Key discussions at the event covered global and regional market dynamics, electrification, and the advancement of
sustainable mobility solutions. Bridgestone’s Fleet Care programme was designed with the aim of streamlining fleet
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