Page 12 - MAJRA PR REPORT - DECEMBER 2024

As part of its efforts to support the private sector in implementing

innovative CSR initiatives

MAJRA - National CSR Fund launches MAJRA Impact Stream,

digital gateway for sustainable impact

• Al Saleh: Strengthening community responsibility as well as environmental and social

governance is part of our national priority

December 11, 2024:

The National CSR Fund – MAJRA unveiled today (Wednesday December 11, 2024) the

MAJRA Impact Stream, an innovative digital gateway. The MAJRA Impact Stream aims to

direct the private sector contributions towards implementing innovative CSR initiatives

aligned with Environmental, Social, and Governance (ESG) metrics and national priorities.

The announcement was made during a press conference, which also marked the launch of the

MAJRA Sustainable Impact platform, offering an array of services to support and guide the

efforts and contributions of the private sector towards impactful CSR initiatives.

The conference saw the announcement of partnerships between MAJRA and Dubai University,
Umm Al Quwain University, and MBRSG, with the aim of providing a diverse range of

knowledge content to enrich the Knowledge Square platform, including studies, articles,

training programs, and specialised workshops. This initiative allows training hours to be

calculated as part of the private sector employees' development credits, thereby contributing

to CSR practices and their sustainable impact.