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Through this initiative, Sobha Realty emphasizes that success can be achieved by fostering positive
attitudes and values through sports. By providing these opportunities, the company aims to set the
groundwork for a bright future, ensuring that young women are prepared to become the leaders of
tomorrow. The partnership between Sobha Realty and Arsenal is another step towards making a
significant change in levelling the player field and allowing women to flourish.
"The story of our women’s team is one of inclusion, and the power that inclusion can have in the
pursuit of progress.
Arsenal Women started as a programme run by our community team and designed to give young girls
the opportunity to get involved in football for the first time. The programme became a professional
team that 37 years later has won 51 major trophies, broken multiple attendance records, and now
calls Emirates Stadium their main home. Our commitment to inclusion and progress never stops, and
there’s always more to do, so we’re excited to collaborate with Sobha Realty on supporting their
programmes supporting young girls across the world."; said Juliet Slot, Chief Commercial Officer
of Arsenal FC.
The collaboration emphasizes a groundbreaking commitment to equality in football, by providing equal
opportunities. This initiative not only champions the winning potential of female athletes but also sets
a precedent for breaking down gender barriers in the sport.
The company remains committed to investing in the education and development of young women and
girls, to help create a meaningful difference and build a better future for all.
Film Link: The Foundation
LinkedIn: The Foundation
Facebook: The Foundation
Creative Agency: AKQA – AKQA
Production Agency: Bullion Productions - Bullion Productions
Director: James Willis
DOP - Arthur Loveday
For further information, please contact:
Orient Planet Group (OPG)
Tel: +971 4 4562888
Email: media@orientplanet.com
Website: www.orientplanet.com
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