Page 260 - MOET PR REPORT- SEPTEMBER 2025

9/29/25, 5:06 PM UAE solidifies role as key player in global tourism - The Economic Times

Revenue from hotel establishments grew to nearly AED45 billion in 2024. The hotel occupancy rate climbed to 78 percent,
one of t he highest regionally and globally. The number of hotel guests reached approximately 30.75 million in 2024, a 9.5
percent increase from 28. 08 million in 2023, meeting about 77 percent of t he national target of 40 million guests
annua lly.

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Total passenger traffic t hroug h t he UAE's airports exceeded one billion between 2015 and 2024. The total number of
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aircraft movements (arrivals and departures) increased to over 6.4 million, while t he number of international visitors rose
from about 15 million in 2014 to over 29 million in 2024.

UA E airports handled approximately 102.9 million passengers in t he first eight mont hs of 2025, a 5.3 percent growt h
compared to 97.9 million passengers during t he same period in 2024.

Bin Touq also reported t hat tourism investments attracted by t he UAE reached AED28.8 billion in 2023, rising to AED32.2

billion in 2024, wi t h projections to hit AED35.2 billion in 2025.

The Minister confirmed t hat t he UAE's travel and tourism sector achieved robust growt h in H1 2025. Hotel
establishments hosted more t han 16 million guests, a 5.5 percent growt h compared to t he same period in 2024. As of t he
end of H1 2025, t he coun try has 1,243 hotel establishments wit h over 216,000 rooms. Sixteen new hotels entered t he UAE
market in 2024.

Hotel revenue s increased to over AED26 billion in H1 2025, a 6.3 percent growt h compared to t he same period last year.

Bin Touq projected t hat t he num ber of hotel guests in t he country would reach 33 million in 2025. Hotel revenues are
expected to increase by 7 percent t his year compared to AED45 billion in 2024, wit h UAE airports anticipated to handle
approximately 160 million passengers due to airport expansions and t he launch of new routes.

The minister fur t her pointed out t hat t he "World's Coolest Winter" campaign, over its five editions, has yielded
out standing resul ts in terms of hotel revenues in t he country, which amounted to approximately AED6.7 billion. The
campaign also recorded a significant 90 percent growt h in hotel revenues, wit h revenues in t he first edition reaching
AED1 billion and AED1.9 billion in t he fift h edition.

He emphasised t hat t he campaign has succeeded over t he past years in reaching more t han 1.2 billion people around t he
world, highlighting t he UA E's landmarks and diverse destinations in a distinctive manner and introducing viewers in t he
region and t he world to t he country's tourism and natural treasures.

The UA E is preparing to host t he UAE Africa Tourism Investment Summit on 27t h October 2025, in Dubai, as part of t he
Fut ur e Hospitality Sum mit. The event will bring toget her tourism ministers and senior officials from 53 African nations,
un derscoring t he UA E's role as a trusted partner in tourism investment.

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