Page 22 - BRIDGESTONE PR REPORT - OCTOBER 2025

10/10/25, 1:52 PM Industry Experts Highlight The UAE's Pivotal Role In Sustainable Mobility During Automechanika Dubai Networking Event
The day closed with insights on the region's resilience and growth potential, including Shehab Sultan Mesmar of
Dubai Auto Market, who highlighted the aftermarket ecosystem's next frontier, followed by a panel on Future-Proofing
Supply Chains Through Localisation with Vishnu Suresh, Kearney, Rajkumar Venkatapathy, Central Motors and
Equipment, Aftaab Aboobacker of Bilstein Group, Sajith Sulayman, Autotek who examined how strengthening
regional supply capabilities can mitigate global disruptions and build long-term industry stability.

Tommy Le, Show Manager of Automechanika Dubai at Messe Frankfurt Middle East, said:“The Automechanika
Network provides the aftermarket community with a unique space for forward-looking dialogue. By hosting the 23rd
edition in Abu Dhabi, we broadened the conversation to include fresh perspectives from across the industry. These
discussions offer valuable insights as we build towards Automechanika Dubai 2025 this December.”

Automechanika Dubai, the largest international automotive aftermarket trade exhibition in the Middle East and Africa,
will return to the Dubai World Trade Centre from 9 to 11 December 2025. The 22nd edition will welcome over 2,400
exhibitors from more than 60 countries, featuring 20 international pavilions and expanded coverage across 20 halls.

About Automechanika Dubai:

Automechanika Dubai is the largest international automotive aftermarket trade show in the Middle East taking place
at the Dubai World Trade Centre between 9 – 11 December 2025. Automechanika Dubai acts as the central trading
link for markets that are difficult to reach connecting the wider Middle East, Africa, Asia and key CIS countries.

About Messe Frankfurt:

The Messe Frankfurt Group is the world's largest trade fair, congress and event organiser with its own exhibition
grounds. With a workforce of some 2,500 people at its headquarters in Frankfurt am Main and in 29 subsidiaries, it
organises events around the world. Group sales in financial year 2024 were € 775 million. We serve our customers'
business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One
of Messe Frankfurt's key strengths is its powerful and closely knit global sales network, which covers around 180
countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that
customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their
events. We are using our digital expertise to develop new business models. The wide range of services includes
renting exhibition grounds, trade fair construction and marketing, personnel and food services.

Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and
economic interests, social responsibility and diversity.

With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State
of Hesse (40 percent).

About Messe Frankfurt Middle East:

Messe Frankfurt Middle East's portfolio of exhibitions includes: Automechanika Dubai, Automechanika Riyadh,
Beautyworld Middle East, Beautyworld Saudi Arabia, Intersec, Intersec Saudi Arabia, Gifts & Lifestyle Middle East,
Logimotion, Light + Intelligent Building Middle East and Paperworld Middle East. In the 2024/25 event season,
Messe Frankfurt Middle East exhibitions combined featured 7,450 exhibitors from over 68 countries and attracted
249,500 visitors from 164 countries.

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