Page 18 - WATANI AL EMARAT PR REPORT OCTOBER 2023

10/24/23, 1:33 PM Watani Al-Emarat initiates Flag Protectors campaign to raise awareness on respecting and preserving UAE flag | Web Release

NEWS

Watani Al-Emarat Initiates Flag Protectors Campaign To Raise
Awareness On Respecting And Preserving UAE Flag

By Editor_wr Last updated Oct 24, 2023

Watani Al-Emarat Foundation launched the Flag Protectors campaign, which is being held for 11th consecutive year,

in line with its objective to promote the culture of respecting and preserving the UAE’s national flag as the symbol
of sovereignty, independence, identity and history. The campaign is one of the Flag Day initiatives envisioned by His

Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of
Dubai, to transform it into an annual event for community members to express their pride in the excellence and

achievements of the country. The activities under the campaign commenced in the last week of September and will
run until November 2023, with programs including field visits to distribute flags and nationwide science workshops
for the target groups.

The key objective of the campaign is to foster a culture of respecting and preserving the nation’s flag by spreading

awareness on the flag protocol and the right ways to protect and handle it without degrading or damaging it. The
main target areas of the campaign are public and private schools and universities, partners and collaborators, health-

care centres and neighbourhood councils, seeking to boost cooperation among the community members in hoisting
the national flag properly, thus reinforcing their sense of national responsibility.

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