Page 57 - MAJRA PR REPORT - NOVEMBER 2024

among companies and consolidating sustainable practices in line with the UAE’s
strategic priorities.
• The meeting further explored avenues to advance partnerships with private sector
companies and local institutions.

Dubai, November 12, 2024:
The National CSR Fund – MAJRA’s advisory committee conducted its fourth meeting
under the chairmanship of H.E. Abdulla Ahmed Al Saleh, Undersecretary of the UAE
Ministry of Economy and Vice Chairman of the Board of Trustees of MAJRA, along with
various members of the committee and representatives of various industries.
During the meeting, MAJRA evaluated its efforts to promote social responsibility and
sustainable practices in the UAE, in partnership with private sector firms. Furthermore,
it revealed its performance indicators that revealed positive outcomes in several areas,
such as expanding support for community initiatives and reinforcing government-
private partnerships. The meeting further discussed various other initiatives launched
by MAJRA, including a series of workshops to raise awareness on the significance of
CSR disclosure and its practices, as well as the presentation of a proposal for ‘Impact
Labs’ to be conducted in partnership with various local stakeholders in the country.
H.E. Abdullah Al Saleh said: “The UAE has focussed on offering a strong infrastructure
for the social responsibility system based on the partnership between the government
and private sectors. At MAJRA, we are eager to continue our national efforts to develop
new partnerships and initiatives aimed at offering a regulatory framework for social
responsibility, consolidating its culture among individuals, institutions and companies
and promoting private sector involvement in social contributions, resulting in a visible
impact on society. Through these initiatives, we aim to develop innovative solutions
that address the societal requirements and lead to ambitious projects that promote
sustainable development and help achieve national goals.”

The meeting witnessed the presence of representatives from various emirates in the
country, including Ahmed Khalifa Al Qubaisi, Director General of Abu Dhabi Chamber of
Commerce and Industry, H.E. Ammar Rashid Al-Alili, Managing Director of Umm Al
Quwain Chamber of

Commerce and Industry, along with a number of officials and experts from the
development, governance and sustainability sectors.
Sarah Shaw, Director of MAJRA, emphasised the significance of the meeting as a vital
opportunity to bolster exchange of views and updated strategies. She added, “In a
world surging with social challenges, this meeting marks a strategic step towards
boosting intellectual capabilities and implementing new policies that promote the
concept of social responsibility. We aim to highlight the significance of dialogue and

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