Page 123 - 7X PR REPORT OCTOBER 2024

Al Ali highlighted that this collaboration supports the vision for digital transformation in the UAE. He
stated, "Our collaboration with 7X through its pioneering platform 'Wayn' represents a fulfillment of
our wise leadership's vision for digital transformation in the UAE. It also aligns with EtihadWE's
mission to offer a secure and seamless digital experience to our clients."

The 'Wayn' platform is unique in the UAE, offering a secure communication network linked to users'
physical addresses through a permanent digital address. It provides protection against cybercrime
while ensuring reliable invoice management and additional benefits like archiving.

Advanced Encryption Technologies
The platform uses advanced encryption technologies to protect data amid increasing global online
fraud and phishing threats. This ensures maximum security for users managing documents and
parcels digitally.

This partnership between 7X and EtihadWE marks a significant step towards enhancing digital
infrastructure in the UAE. By leveraging innovative solutions like 'Wayn', both entities aim to
contribute significantly to the country's digital strategy while ensuring user safety and convenience
in handling correspondence online.

https://www.onearabia.me/local/7x-partners-with-etihad-water-and-electricity-on-wayn-platform-
011-74019.html