Page 120 - AJMAN TOURISM PR REPORT - February 2025

2/17/25, 12:07 PM Latest News

Ajman Tourism Development Department Prepares for

Promotional Tour in the UK to Strengthen the Emirate's

Position as a Growing Tourist Destination in the

European Market

17/02/2025

Ajman, United Arab Emirates, February 16, 2025
Ajman, United Arab Emirates, January 16, 2025 - The Ajman Tourism Development Department is set to embark on a
promotional tour in the United Kingdom headed by His Excellency Mahmood Khaleel Al Hashmi, Director General of the
Department, is preparing for a promotional tour in the United Kingdom from February from February 16 to 21, aimed at
enhancing the emirate’s position as a leading tourist destination, highlighting its unique features, services, and tourism
facilities, as well as the diverse range of tourism products available. This tour is part of the department's efforts to

strengthen ties with tourism sector representatives in the UK and to introduce the outstanding tourism offerings of the
emirate.
The promotional tour will cover several prominent UK cities, including Edinburgh, Newcastle, Reading, and London where
the department’s delegation will visit to build relationships with local partners and explore opportunities for collaboration in
the tourism sector. The meetings will focus on exploring joint cooperation opportunities, establishing promising strategic

partnerships, and informing tour operators about the experiences and services featured in Ajman’s promotional plans to
attract tourists from the UK and European markets.
Commenting on the tour, His Excellency Mahmood Khaleel Alhashmi, Director General of the Ajman Department of
Tourism Development, said:"Through this tour, we aim to raise awareness about Ajman as an attractive tourist
destination, while exploring new opportunities for fruitful collaboration and knowledge exchange." He added, "We seek to
sign strategic agreements and partnerships with tourism representatives in the UK to attract more tourists and visitors to

Ajman, in line with our efforts to establish Ajman as a growing tourism destination in the European market."
The UK market plays a vital role in boosting tourism in Ajman, ranking among the top ten source markets for the emirate.
In 2024, the number of visitors from the UK to Ajman recorded a notable increase of 9%, while the average length of stay

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