Page 475 - CABSAT ENGLISH PR REPORT - FEBRUARY to MAY 2023

4/18/23, 11:11 AM CABSAT’s MENA Co-Production Salon returns for a second edition
looking to explore opportunities for co-production in long-form

entertainment content, co-funding entertainment content, and

commissioning projects for OTT Originals.

Commenting on her experience of the first-ever Co-Production

Salon last year, Katerina Pshenitsyna, deputy CEO at SMF

Animation, one of the global giants in animation production and

distribution, said: “Last year’s event was spot-on. We are still

actively looking for real co-production opportunities in Arabic kids’

content. For the past 80 years our content has been travelling

worldwide, and now that we have an established presence in the

MENA region, we look forward to more content partnerships that

develop wonderful stories from this part of the world, for the region

and beyond.”

Speaking in anticipation of this year’s event, Medhat Karam, CEO

of Shofha, one of the region’s fastest-growing OTT platforms, said:

“Partnerships and collaborations are an integral part of our

company’s DNA. We sent the full team to attend last year, and we

are planning to participate again this year, with a focus on

expanding our partnerships not only in content production, but also

rights sharing with other platforms.

“Our strength lies in our scalability; since we’re already very well-

established in important mass territories like Egypt and Saudi

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