Page 98 - 7X PR REPORT JULY 2025_Neat
P. 98

7/22/25, 10:40 AM              UAE unveils visual identity, theme for 28th Universal Postal Congress – The Gulf Time Newspaper
        and several prominent figures from the UAE and Switzerland.


        The reception, hosted by the Organising Committee for the 28th Universal Postal


        Congress in collaboration with the UPU, convened UPU member countries and


        relevant entities to discuss future insights and ongoing event preparations. It also

        served as an avenue to present the organisational and logistical plans for the


        Congress, further reinforcing the UAE’s commitment to delivering an exceptional


        experience adhering to international standards.


        Sultan bin Saeed Al Mansoori, Chairman of the Organising Committee for the

        28th UPU, said, “The UAE being chosen as the event’s host, reflects the broader


        international community’s trust in our nation’s leading position in this domain,


        highlighting its vital role in connecting communities and economies.”


        “Through this event, we seek to empower key decision-makers, enabling them to

        positively transform the future of the global postal and logistics sector by fostering


        international collaboration, embracing advanced technologies and developing


        flexible and sustainable business models that can keep pace with rapid digital


        transformation,” he added.

        The theme “Leading the Change, Creating the Future” reflects the pivotal role of


        the UPU and its member states in shaping the future of the global postal sector. It


        acknowledges the sector’s longstanding legacy in connecting people across


        borders, while highlighting its transformation through innovation, digitisation, and

        sustainability.


        The accompanying logo features the falcon, symbolising trust, strength, and


        foresight, with a stylised gateway, representing openness to the future and the


        sector’s evolving role in global connectivity.



      https://gulftime.ae/uae-unveils-visual-identity-theme-for-28th-universal-postal-congress/                     2/3
   93   94   95   96   97   98   99   100   101   102   103