Page 294 - 7X PR REPORT - SEPTEMBER 2025 (ENGLISH)

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9/10/25, 10:59 AM 7X launches ‘Waslah Post’ at 28th Universal Postal Congress

networks worldwide and enabling e-commerce growth through a
borderless, digitally connected platform.

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By providing digital sales channels, aggregated volumes, and access
to cross-border demand, Waslah Post shall transform the role of a
postal operator, allowing offline or fragmented operators to become
discoverable and “digitally bookable,” while larger networks capture
new inbound revenue streams and volume growth.
Built on Universal Postal Union (UPU) frameworks and existing
bilateral agreements, the platform intends to complement and
enhance the postal ecosystem, turning fragmentation into federation
and reinforcing posts as critical infrastructure in the digital economy.
Tariq Al Wahedi, Group CEO of 7X, said, “Waslah Post is a natural
extension of 7X’s platform strategy alongside NXN, EMX, and FINTX.
By digitising and aggregating postal operators, we enable them to
scale volumes, capture new revenues, and remain central to the
global logistics landscape, while empowering SMEs, e-commerce
players, and individuals to trade seamlessly across borders. This is
about future-proofing the industry and partnering networks
worldwide for a borderless future.”

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By connecting posts into a unified marketplace, Waslah Post will
democratise access to global trade. SMEs, micro-sellers, and
individuals will be able to ship cross-border transparently and cost-
efficiently, while e-tailers and marketplaces gain scalable, affordable
access to postal networks for global fulfilment, checkout integration,
and returns management.

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