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9/10/25, 10:58 AM 7X launches ‘Waslah Post’ at the 28th Universal Postal Congress – Dubai 2025 - Middle East News 247

7X launches ‘Waslah Post’ at the 28th Universal Postal Congress –

Dubai 2025

By PR News Desk 09/09/2025

7X, the UAE’s leading trade, transport, and logistics holding group, has launched ‘Waslah Post’, the world’s first digital marketplace
aggregating postal operators. Announced at the 28th Universal Postal Congress – Dubai 2025, Waslah Post represents a strategic
leap forward, partnering postal networks worldwide and enabling e-commerce growth through a borderless, digitally connected
platform.

By providing digital sales channels, aggregated volumes, and access to cross-border demand, Waslah Post shall transform the role
of postal operator, allowing offline or fragmented operators to become discoverable and “digitally bookable,” while larger networks
capture new inbound revenue streams and volume growth. Built on Universal Postal Union (UPU) frameworks and existing bilateral
agreements, the platform intends to complement and enhance the postal ecosystem, turning fragmentation into federation and
reinforcing posts as critical infrastructure in the digital economy.

Tariq Al Wahedi, Group CEO of 7X, said: “Waslah Post is a natural extension of 7X’s platform strategy alongside NXN, EMX, and
FINTX. By digitising and aggregating postal operators, we enable them to scale volumes, capture new revenues, and remain
central to the global logistics landscape, while empowering SMEs, e-commerce players, and individuals to trade seamlessly across
borders. This is about future-proofing the industry and partnering networks worldwide for a borderless future.”

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