Page 26 - J GROUP PR REPORT JANUARY 2025

1/31/25, 2:01 PM GymNation partners with The Media Connector to launch GymNation Media Network - Middle East News 247

Raffoul Mattar, CEO of The Media Connector, said: “This partnership leverages GymNation’s vast
membership base and their network of over 300 digital screens to deliver exceptional advertising

opportunities. We have already experienced strong interest from a diverse range of regional brands to
engage with GymNation’s members and we anticipate selling out the entire first quarter (Q1) 2025 inventory
in the coming weeks. The GymNation Media Network is an ideal platform for brands targeting health-

conscious consumers and fitness enthusiasts across a broad demographic spectrum at GymNation’s high
footfall locations.”

The launch coincides with the opening of GymNation’s 20th location in the region, marking a significant
milestone that has doubled the company’s footprint since the beginning of 2024. With plans to establish its

centres in 20 more locations during 2025, GymNation is firmly reinforcing its position as the GCC region’s
leading gym chain.

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