Page 15 - Metro Brazil PR Report - February 2024

Metro Brazil witnesses 210 per cent sales growth in 2023, strategizes market expansion in 2024 - Biz Today
GCC’s addressable market is expected to reach a market size of USD 3.5 billion by 2028, with a
1.83 per cent rise.

Alaa Kara Ali, CEO of Metro Brazil, said: “We are proud to witness remarkable growth in 2023 as
a result of our numerous efforts. Last year, we successfully partnered with several international

suppliers and logistics companies, including Aramex and DHL, which enabled us to fulfil
customer demands on time. In addition, the key appointments we made for the strategic
positions increased the expertise and preparedness of our team for the upcoming

developments. We are enthusiastic about the future of the shapewear market in the region, as
we have set in place new plans for our business in 2024. Currently, we are directing our efforts
towards securing venture capital investments, in order to expand further in the Middle East. This

business strategy is vital for our continued success and resilience in this dynamic market
landscape, which would also involve opening physical stores in the future.”

Metro Brazil has been continuously updating their Brazilian shapewear products according to the
market needs and fashion trends. Furthermore, the company is constantly on the outlook for
collaborating with various other internationally recognised suppliers to provide customised

Brazilian shapewear with premium quality and advanced technology for the region. Moreover,
the warehouse in Dubai CommerCity free zone has significantly contributed towards enhancing
the logistical capabilities of the company and ensuring a robust presence in its target market.

Metro Brazil has distinguished itself in the market through its cutting-edge Brazilian shapewear
product technology. With a steadfast commitment to innovation, the company is actively

seeking to penetrate new markets, ensuring sustained growth and enduring success.

https://www.biztoday.news/2024/02/07/metro-brazil-witnesses-210-per-cent-sales-growth-in-2023-strategizes-market-expansion-in-2024/ 2/2