Page 14 - 7X PR REPORT MARCH 2025

3/10/25, 11:44 AM IWD 2025: Nasiba Alshukairy of 7X on leading with impact
impact, demonstrating that women professionals in logistics are not merely integrating
into existing roles but are actively redefining them,” she says.

This philosophy has guided her efforts to challenge conventional thinking and
introduce new frameworks that modernise logistics at scale. She has also been a vocal

advocate for systemic change, ensuring that innovation and inclusivity go hand in hand.

“I also learned that being present in the room isn’t enough—you must actively shape
the conversation,” Alshukairy emphasises. “That meant challenging conventional

thinking, introducing frameworks designed to modernise logistics at scale, and
advocating for systemic change.”

At the heart of her leadership is a commitment to fostering an ecosystem where talent

—regardless of gender—is nurtured based on capability and vision. She believes that
progress in logistics is not solely about breaking barriers but about creating structures

that allow others to thrive.

Alshukairy also highlights the importance of staying ahead of industry shifts,
particularly in areas like digitalisation, e-commerce fulfilment, and cross-border
logistics. She argues that credibility in logistics today requires an in-depth

understanding of these trends.

Beyond individual expertise, Alshukairy stresses the role of collaboration in shaping the
industry’s future. “When diverse perspectives come together, it leads to better decision-

making and stronger overall business outcomes,” she says.

7X’s commitment to gender diversity

At 7X, gender diversity is embedded into the company’s core operational strategy. As a

leader who has navigated the challenges of a male-dominated industry, Alshukairy is
committed to ensuring that future generations of women in logistics have clearer
pathways to success.

This commitment has translated into several targeted initiatives aimed at fostering
leadership, upskilling women in logistics, and ensuring career advancement is based on
talent and potential rather than outdated industry norms.

“We have established leadership development programmes, mentorship programmes,
and structured career progression pathways designed to help women thrive in the
industry,” Alshukairy says.

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