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7/28/25, 3:39 PM UN Tourism Secretary-General Elect, Chinese Ambassador Discuss Tourism Collaboration - UrduPoint
tourism. She noted that China’s dynamic tourism industry is a key driver of

tourism and cultural exchange, as well as the growth of global tourism markets.

She said, “We value China’s continuing efforts to drive tourism and promote

partnerships in this field. We look forward to expanding collaboration in the areas

of education, training, and tourism innovation through launching training

programmes globally to elevate the preparedness of the tourism workforce, enrich

cultural tourism experiences, and support rural community development through

sustainable tourism.

”

During the meeting, both sides discussed several priority areas of mutual interest,

including initiatives to empower local communities and opportunities to
leverage China’s expertise and resources. They also explored ways to enhance

tourism mobility across countries and regions through bilateral and multilateral

collaboration, aligned with the United Nations’ global tourism frameworks.

Both parties affirmed the importance of aligning international efforts to strengthen

tourism’s role as a bridge between people and cultures, and as a catalyst for
sustainable development and youth empowerment. They emphasised the need

for renewed policies that embrace diversity, foster innovation, and ensure the

sustainable use of resources.

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