Page 125 - HBMSU PR REPORT - APRIL 2025

4/23/25, 4:51 PM ICEQ International Conference Kicks Off Today as Part of Dubai AI Week – Arabian Reseller
Taking place from April 22 to 24, 2025, the conference is considered one of the leading international
platforms highlighting institutional innovation and digital transformation in education and public

services. The first day of the conference was hosted at Grand Hyatt Dubai, with the second and third
days scheduled at the Directorate’s headquarters in Al Jafiliya.

Over the course of three days, the event serves as a global scientific platform from Dubai to the
world, showcasing cutting-edge technological applications and pioneering institutional practices.

More than 200 research papers have been accepted for presentation, with the participation of 31
government entities, 55 local and international universities, 32 institutional partners, and over 200

speakers from various sectors, including representatives from global tech giants such as Microsoft
and Google.

More than 500 participants from various government, academic, and private sector entities took part
in the conference, which also witnessed high-level official attendance from several government

bodies, led by H.E. Lt. General Mohammed Ahmed Al Marri, Director General of the General
Directorate of Identity and Foreigners Affairs – Dubai. Among the prominent attendees were H.E. Dr.

Abdullah Busnad, Director General of Dubai Customs; H.E. Dr. Abdulrahman Sharaf, Assistant
Secretary-General of the Judicial Council; H.E. Dr. Mansoor Mohammed Al Awar, Chancellor of

Hamdan Bin Mohammed Smart University; H.E. Mishaal Julfar, CEO of Dubai Corporation for
Ambulance Services; and H.E. Aisha Abdullah Miran Director General of the Knowledge and Human
Development Authority – Dubai; and Dr. Ahmed Mohammed Nour, President of both the Arab

Media Union and the Arab Creators Union, UN-affiliated organizations. The event was also attended
by several executive directors and representatives from leading academic and research institutions,

as well as Major General Obaid Muhair bin Suroor, Deputy Director General, and the Assistant
Directors of the General Directorate.

As part of the first day of the conference, H.E. Lt. General Mohammed Ahmed Al Marri, Director
General of the General Directorate of Identity and Foreigners Affairs – Dubai, highlighted in his

opening remarks one of the Directorate’s latest passport control initiatives: the “Unlimited Smart
Travel” service, launched in the First and Business Class lounges at Dubai International Airport –

Terminal 3. This service has been developed in line with the Directorate’s vision to improve the
quality of life for travelers and enhance the efficiency and smoothness of travel procedures.

This service represents a qualitative leap in smart mobility, as it integrates the latest artificial
intelligence technologies for facial recognition and identity verification. It strengthens travelers’ trust

and reliance on smart systems, increases the throughput capacity from one traveler to ten

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