Page 9 - Moglix PR Report - June 2024

Unlocking growth: Moglix's strategic entry into the Middle East - Logistics Middle East
innovation landscape. Malviya articulates the core reasons behind this expansion,
highlighting the region’s alignment with Moglix’s supply chain capabilities. “Our entry
into the Middle East was driven by the strategic fit between the region’s potential for
growth and innovation and our supply chain capabilities—both digital and on the

ground,” says Malviya.

The decision to establish a presence in the Khalifa Port Free Trade Zone (KPFTZ) was
influenced by the UAE’s commitment to digital transformation and supportive

regulatory framework. Malviya notes, “Based on the UAE’s commitment to digital
transformation, the region boasts a supportive regulatory framework and government
initiatives conducive to the growth of tech companies.”

The MENA region’s growing B2B e-commerce market presents a significant

opportunity for Moglix. With the market expected to reach a valuation of $2,293 billion
by 2030 and the UAE e-commerce market poised to grow from an estimated $5.5
billion in 2024 to $8 billion by 2026, the timing of Moglix’s entry is strategic. “These
factors seamlessly align with our vision to positively transform the traditional B2B

landscape and catalyse the nation’s transition into a digital economy,” Malviya adds.

Moglix’s operational base in Abu Dhabi and Dubai, along with its network of regional
warehouses, serves as a strategic hub for customer fulfilment across the Emirates. The
launch of their B2B e-commerce platform underscores their commitment to offering a

comprehensive digital catalogue. “Through the launch of our B2B e-commerce
platform’ moglix.ae,’ we are now offering a digital catalogue which encompasses
500,000 industrial products across 50+ categories,” explains Malviya.

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