Page 21 - UNIFONIC PR REPORT - DECEMBER 2023

12/27/23, 2:10 PM Riyadh Daily
In recent years, Saudi Arabia experienced substantial growth in its entrepreneurial ecosystem, driven by the Saudi Vision 2030. The
growing startup community reflects the country’s commitment to diversifying its economy and decreasing its dependence on oil trade.
Currently, the Saudi startup community is well-positioned as a hub for innovation and disruption in the region, especially with the support
of the government, investors, and startup incubators. Additionally, by embracing change and creating innovative solutions, these startups
are poised to meet the demands of both local and international markets.

Unifonic, honored to be selected for the prestigious Saudi Unicorns Program earlier this year, is on an inspiring trajectory to become a
software unicorn. Over the years, Unifonic has assisted numerous clients in implementing omnichannel customer experiences as part of
their digital transformation. This has reshaped the brands’ engagement with their audiences, surpassing expectations for seamless
digital interactions. It has also enabled contemporary, dependable, and effective business messaging across industries with its no-code,
automation and orchestration platform. The strategic acquisition of Sestek’s AI-powered conversational suite in 2022 further
strengthened Unifonic’s AI solutions, empowering the customer interaction platform to automate personalized end-to-end omnichannel
experiences.

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