Page 127 - MOS PR REPORT - JULY 2025
P. 127
Ministry of Sports organises second ‘UX Lab’ of
2025 to improve licensing services
• Sunday, July 20, 2025 9:04 PM
• 2 minutes Reading
ABU DHABI, 20th July, 2025 (WAM) -- The Ministry of Sports has held its second User Experience
Lab (UX Lab) of 2025 to enhance the customer journey for private sector sports entities when
accessing key licensing services, including issuance, renewal, activity additions and data updates.
The initiative aligns with the sports sector’s digital transformation strategy and supports the Zero
Government Bureaucracy Programme by streamlining procedures and boosting service quality.
https://www.wam.ae/en/article/bks1d4i-ministry-sports-organises-second-%E2%80%98ux-
lab%E2%80%99-2025
