Page 57 - DAEP PR REPORT - FEBRUARY 2025

2/19/25, 5:17 PM Airports racing to win the hearts and minds of passengers through technology-led transformation | UAE News 24/7

Twenty-five years later, a survey by Amadeus, the world’s leading provider of travel technology, re-
vealed 56 percent of airport leaders are making technology investments for ‘enhancing’ customer experi-
ence and 52 percent for ‘improving’ operational efficiency.

The increase in technology investment is more than any other area by the airports. On average, airports
intend to increase technology investment by 17 percent, and 94 percent of airports plan ‘at least moder-
ate’ investment in their organization, with 44 percent planning to invest ‘aggressively’ over the coming
12 months, noted Amadeus which, in collaboration with Opinium Research, conducted the Travel
Technology Investment Trends 2024. Airports are investing more in technology to improve operations,
customer experience, cybersecurity, and sustainability. The airport technologies market size is pro-
jected to reach US$13.99 billion mark in 2025. The airport digitization market alone is projected to
grow to US$27.44 billion by 2030. The report revealed that nearly all airports surveyed either offer or
plan to offer biometrics at key touch points such as check-in, bag drop, security, lounge access, and
boarding.

According to the survey, 92 percent of respondents see value in providing flexible passenger services
from locations beyond the typical fixed check-in and bag drop counter. Airports are enthusiastic about
the potential of serving passengers at new locations around the terminal, with 52 percent expressing in-
terest. Airports see significant potential in offering flexible baggage services from a variety of locations,
enhancing the overall passenger experience. About 52 percent of airports reported more disruption than

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