Page 39 - Ontegra PR REPORT - March 2024

Deyaar Facilities Management Unveils New Brand Identity 'Ontegra' To Embrace Tech-Driven Future | Dubai Property Guide

In conjunction with its new brand identity, Ontegra will introduce new services, with stronger emphasis on utilis
intelligence to digitise the company’s service delivery. Additionally, Ontegra is transitioning to a Microsoft-based
highlighting its commitment to research and development. With the help of direct insights into shifts in consum

the company will be better equipped to deliver customer-centric products and services.

The term ‘Ontegra,’ which is a combination of the words ‘Onward’ and ‘Integration,’ denotes the fusion of cuttin
technology with a commitment to operational excellence. This aligns with the company’s commitment to SMAR

Methodical, Agile, Reliable, Technology-driven) principles and goals of utilising AI and technology to improve cu
experiences, and guarantee sustainable asset and building management.

Along with the new brand identity, the company also revealed its plans to introduce two new voice-based AI-po

assistants ‘Techi’ and ‘Alegra’ built on OpenAI’s ChatGPTin the coming months.Techi is an in-house, multilingual
assistant that can mimic human conversations and perform a variety of tasks like scheduling appointments, pre
quotes, generating invoices, and more. Similarly, Alegra, o

conventional help desk representative to provide prompt and e
designed to set new standards in the Facilities Management space, Ontegra reiterates its commitment to fully d
internal and help desk operations, and leading the industry in digital transformation.

Saeed Mohammed Al Qatami, Chief Executive O
management arm to Ontegra marks a pivotal transition for Deyaar. We are heading into a new era and are
harnessing the power of AI and cutting-edge technologies to help us transform our operational e

delivery. Today, embracing the power of digital transformation is non-negotiable – it will take us into the future
to meet the dynamic needs of our customers in a more integrated manner. This strategic rebranding and the in
innovative services are just the beginning. With Ontegra, we are charting a course towards a future where our o

more sustainable, our methodologies more agile, and our services more aligned with the expectations of a digi

Adnan Jabri, General manager of Ontegra, stated , “We are delighted to be making this strategic shift as Dey
Management transforms into Ontegra for a new future. The vision of seamless integration of machine learning

intelligence into our core business processes marks a signi
transformation is a major undertaking that impacts every aspect of the business, from internal operations to cu
relations, and is far more than a simple, strategic decision.”

“In keeping with global standards, we have committed ourselves to implementing cutting-edge technologies tha
transform customer experiences and enhance overall productivity, e
positioned to lead innovation with its revolutionary services and vision for a future where technology and opera

excellence merge to reshape the Facilities Management landscape.”

Facility management services in UAE have matured to the point where advanced robotics, hardware, and softw
technologies are crucial to its further success. As a proud member of the Deyaar Group, Ontegra ensures that c

continue to receive exceptional service with these technologies and stands prepared to meet emerging challen
its position as an innovator in the shifting landscape of facilities management.

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