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2/26/24, 8:22 AM Emirates Tourism Council launches Tourism Charter to unify national efforts - Middle East News 247
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The Emirates Tourism Council assessed the results and achievements of the 4 edition of the
‘World’s Coolest Winter’ campaign, which commenced on January 9, 2024, under the theme
‘Unforgettable Stories’. The primary goal was to boost domestic tourism nationwide and allure
tourists from around the globe to experience winter in the UAE. The country’s allure lies in a
blend of its exceptional climate, key entertainment, cultural, and natural attractions, and
diverse environmental, sports, and recreational activities.
Last Updated on 5 days by Middle East News 247
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