Page 464 - MOET ENGLISH PR REPORT - JUNE 2025

6/18/25, 8:30 AM Ministry of Economy launches Summer Hospitality Camp 2025 to build national capabilities in the hospitality sector - Middle East N…
leaders and developing national capabilities across tourism-related activities to ensure sustainable growth
and enhance the sector’s contribution to economic and social development. The Ministry of Economy
works closely with government and private sector partners to achieve this strategic objective.

H.E. added: “The Summer Hospitality Camp is an investment in our young Emiratis, designed to equip
them with the skills and training needed to thrive in the tourism sector. It reflects our commitment to
increasing local participation in this vital industry and aligns with our vision for a dynamic tourism future

led by capable Emirati talent. Through this initiative, we are preparing the next generation of leaders and
innovators who will enrich the visitor experience in the UAE and serve as true ambassadors of our
authentic Emirati identity and globally recognized hospitality.”

H.E. Shaikha Nasser Al Nowais emphasized that the camp marks a significant step forward in building
national capacity within the tourism sector. She noted that the program plays a vital role in developing
human capital and cultivating world-class expertise through hands-on experience across various tourism

and hospitality fields in the UAE. This model, she explained, aligns with global trends that position tourism
as a key driver of economic and social development, advancing progress by building capabilities,
attracting talent, and fostering innovation and sustainability.

The Summer Hospitality Camp enhances Emiratization in the tourism sector by empowering country’s
youth and bridging the gap between university degrees and the labor market. It equips participants with
practical experience and personal skills prior to entering the workforce. The program also focuses on

building leadership qualities, teamwork spirit, and a culture of service excellence, while offering
specialized hands-on training. The initiative will enable students to explore sustainable, long-term career
pathways that align with global tourism growth and adhere to the highest international standards, further

empowering youth to play an active and influential role in shaping the future economy.

Organized in partnership with 35 hotel and tourism establishments across the UAE, the camp targets
UAE nationals and residents aged 15 to 22, including high school and university students. It offers five

specialized tracks: Hotels, Culinary Arts, Hospitality, Food Services, and Event Management. Programs
will run from two to four weeks depending on the track, and include field training, mentorship sessions,

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