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5/17/24, 4:59 PM                             How should businesses prepare for an era of permacrisis?

        How should businesses prepare for



        an era of permacrisis?




        Among the major risks for businesses in 2024 are climate change,

        geopolitical instability, and employee burnout, emphasising the need for

        proactive measures and resilience to ensure business continuity




                 BY MARISHA SINGH
                 MAY 17, 2024
















































                                                                                           Image credit: Getty Images





        “Permacrisis” as a term was made popular in 2022 after Collins Dictionary chose it as the
        word of the year. The portmanteau of the words perma and crisis embodied the sense of






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