Page 54 - Metro Brazil PR Report - March 2024

Metro Brazil expands footprint in KSA to contribute to retail & eCommerce market
destination for premium Brazilian brands through various strategic partnerships and investments,
thereby enriching individuals’ confidence.”

Metro Brazil’s research is centred on customising online shopping experience to successfully meet
the expectations of KSA customers by taking into account the cultural nuances and fashion trends
as well as incorporating local payment methods. While the KSA eCommerce market is growing
positively, the UAE market is projected to reach USD 9.2 billion in 2026, creating an opportunity for
Metro Brazil's success in both these markets.
Furthermore, to capture a considerable size of the KSA shapewear and stocking market which is
projected to reach a market size of more than USD 7 million by 2028, the company will officially
open physical showrooms in Riyadh and Jeddah, as part of their new expansion strategy, bridging
the gap between traditional retail experiences and the digital marketplace.
Additionally, the company’s plans include collaborations with local finance and investment
organisations, such as Growth Venture Capital, Investment Pools, and Angel Investors, as well as
access to emerging markets and incentives for technological advancements. Metro Brazil’s strategic
plans will set new industry benchmarks, placing a strong emphasis on unparalleled customer
experience, improved security, and dynamic user engagement.

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