Page 56 - INTEGRATE ME PR REPORT - MAY 2025

5/16/25, 1:11 PM CABSAT, Integrate ME and SATExpo 2025 wrap up with over 32,000+ attendees - BroadcastPro ME
Integrate Middle East’s third edition focused on the future of Pro AV technology, with innovations ranging from
smart venue solutions and immersive tools to BOYA’s world-first AI-powered wireless microphones and adaptive
digital signage, underscoring the industry’s transformation across urban infrastructure and event experiences.

SATExpo Middle East marked its first edition as the region’s premier satellite and space technology event. It
spotlighted advancements in AI-enabled satellite connectivity, notable partnerships such as that between ABS and
SpaceBridge, and unique applications like Eutelsat-powered eSports racing. The accompanying SATExpo Summit
featured influential voices, including Astroscale’s Aya Iwamoto, discussing orbital sustainability and the future of
space communications.

The events were also a stage for major partnership announcements, including six Memoranda of Understanding
signed by Arabsat at SATExpo, one of which was with Grass Valley to launch new cloud-based broadcast services.
The Co-Production Salon at CABSAT returned for its fourth year, serving as an exclusive meeting ground for
producers, OTT platforms, and investors to forge global content partnerships, with a remarkable 90% re-
participation rate.

Speaking at the conclusion of the three events, Alex Nicholl, Vice President, New Industries of Dubai World Trade
Centre, said: “The success of this year’s CABSAT, Integrate Middle East, and the inaugural SATExpo Middle East
underscores the UAE’s leadership as a global nexus for the media, entertainment, and satellite industries. Gathering
over 32,000 professionals, these events have proven to be more than just platforms—they are catalysts for
innovation, collaboration, and transformative ideas. At DWTC, we take pride in organising events that foster these
connections, empowering industry pioneers to drive progress, share knowledge, and shape the future. The
momentum generated here will resonate far beyond these halls, and we look forward to building on this legacy
together.”

Mumladze Patritsiia, Project Manager, from Carrot Broadcast, LLC, added: “We are delighted to have returned to
CABSAT this year, where we proudly showcased our expertise in real-time graphic solutions for TV shows and live
productions, alongside cutting-edge hardware, software, and services in augmented reality and virtual studio
technologies. This year, we showcased our latest innovations, including Gaussian splatting technology, one of the
most talked-about highlights among visitors. Our unwavering commitment to innovation continues to empower
broadcasters and content creators worldwide, as CABSAT 2025 once again proved to be a pivotal platform for
groundbreaking advancements in broadcast, satellite, and content creation.”

The spirit of innovation extended to Integrate Middle East, where Jana Dai, Sales Director of CZUR TECH CO,
commented: “Integrate Middle East 2025 has been a phenomenal experience for us. The event brought together a
highly engaged audience of industry professionals who are actively shaping the future of AV and immersive
technologies. The quality of conversations, diversity of attendees, and forward-looking themes truly set this event
apart. We’re proud to be part of a show that is driving the evolution of the AV and integrated technology landscape in
the region. We look forward to continuing these conversations beyond the show floor.”

SATExpo’s inaugural edition brought together key players in the satellite industry, with 34 countries taking part to
successfully create a dedicated space for satellite communications specialists.

The high profile of SATExpo exhibitors was matched by the calibre of speakers at the SATExpo Summit, with those
taking to the stage including Prof. Dr Klaus Schilling, Head of Board, S-Smart Small Satellite Systems GmbH; Dr
Sherif Sedky, CEO, Egyptian Space Agency; and Christelle Astorg-Lepine, CNES, Founder & CEO of the Space
Women Alliance, among others. The event’s far-reaching impact highlights the UAE’s position as a global satellite
innovation hub, spearheading satellite communications advancement throughout the MEASA region and beyond.

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