Page 22 - The Big Book of Business Quotations: Over 1,400 of the Smartest Things Ever Said about Making Money - PDFDrive.com
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Ideally,	advertising	aims	at	the	goal	of	a	programmed	harmony	among	all	human
impulses	 and	 aspirations	 and	 endeavors.	 Using	 handicraft	 methods,	 it	 stretches
out	toward	the	ultimate	electronic	goal	of	a	collective	consciousness.

         —Marshall	 McLuhan,	 Canadian	 philosopher,	 futurist,	 and	 communications	 theorist	 (from	 his	 book
            Understanding	Media:	The	Extensions	of	Man,	1964)

I	am	one	who	believes	that	one	of	the	greatest	dangers	of	advertising	is	not	that
of	misleading	people,	but	that	of	boring	them	to	death.

         —Leo	Burnett,	founder	of	Leo	Burnett	Worldwide	ad	agency

History	 will	 see	 advertising	 as	 one	 of	 the	 real	 evil	 things	 of	 our	 time.	 It	 is
stimulating	people	constantly	to	want	things,	want	this,	want	that.

         —Malcolm	 Muggeridge,	 journalist	 and	 broadcaster	 (quoted	 in	 the	 book	 The	 Want	 Makers:	 Inside
            the	World	of	Advertising,	1988)

I	 think	 that	 I	 shall	 never	 see/A	 billboard	 lovely	 as	 a	 tree/Perhaps,	 unless	 the
billboards	fall/I’ll	never	see	a	tree	at	all.

         —Ogden	 Nash,	 poet	 (from	 his	 poem	 “Song	 of	 the	 Open	 Road,”	 published	 in	 The	 New	 Yorker,
            October	15,	1932)
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