Page 140 - The Magic of Tiny Business

Notes

Chapter 1

1. Free writing is when you sit down to write with the goal of
getting something—anything—on paper. Spelling and
grammar don’t matter. No edits allowed. It helps to break
through mind blocks and get to the heart of what you may
be thinking or feeling about a certain subject.

Chapter 2

1. B Corps are for-profit companies certified by the nonprofit
B Lab to meet rigorous standards of social and environmen-
tal performance, accountability, and transparency. Today,
there is a growing community of more than 2,100 Certified
B Corps from 50 countries and over 130 industries working
together toward 1 unifying goal: to redefine success in
business.

Chapter 3

1. Of course, there are always exceptions and ours was Stanley.
To gain access to NYC shoppers at the newly opened Union
Square greenmarket we were told that all sales had to go
through Stanley, a senior citizen who made his way from
Harlem every Saturday and Wednesday to the market to
sell nonfood items. At Union Square Market we would be
reaching early adopters of farm to table goods, our perfect
tribe of trend leaders. By working with Stanley, who
everyone loved, we got the best market research ever. Plus,
he knew how to sell ECOBAGS!
With Stanley’s help and our entrée into the natural prod-
ucts industry, we found our tribe and I found more of me.

123