Page 173 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com
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2

               Draw	·	12–15	min

Participants	split	into	break-out	groups,	and	each	group	quickly	picks	three	ideas
for	three	alternative	value	propositions.	They	draw	a	napkin	sketch	for	each	one
on	a	flip	chart.	Making	two	or	three	sketches	increases	diversity	and	reduces	the
risk	of	endless	discussions.
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