Page 63 - The 7 Day Startup: You Don’t Learn Until You Launch - PDFDrive.com

To get customers, she ran enough online ads to sign up a few paying customers.
She then focused on making them happy and getting them referring before
moving on.

Stacy is operating in a space where similar companies, like HomeJoy, are
landing multiple eight-figure investment rounds and deals with the likes of
AirBnb. That doesn’t mean she can’t take a lean approach, launch quickly, and
with minimal risk.

What Will Your MVP Look Like?

Today you need to think about what your MVP will look like and how you can
build it in 7 Days. Here are some questions that you need to answer:

How can you perform a service or offer a product to real customers?
How will you get them to pay you after seven days?
How close will your MVP be to the final vision of your product?
What can you do manually (hint: probably everything)?
What can you do yourself instead of delegating?
How can you make your offer as real as possible for the end customer?

Your product or service will need to be at a point where you can offer it at the
end of the week. This won’t be easy. It will be fun. It will also force you to be
creative and to put something in the hands of your customers and to ask them for
money.

Day 2 Task - Write down exactly what you will launch on Day 7. What will your
customers get, what is included, and what is excluded? If necessary, write down
what is automated and what will be done manually in the short term.