Page 247 - Visual Marketing

Carns, Chad, 161–162 “Comfort Made Simple,” 98
Carpentier, Michael, 18 Commemorative book, 183–184
Carson, Johnny, 122 Community First Initiative, 94
CartoonLink BigBoards, 114 Condo development, 171–172
Cartoons Connolly, Lisa, 132
Constant Contact, 14
CEO audience, 113–114 Contests. See also Games
financial services, 144
legal services 19–20 audience engagement with, 65
CasaQ, 45–46 logo, 63–64
CaseCentral, 19–20 user-submitted videos for, 18
“Case in Point,” 20 Conversations, blogger, 69–70
Cass Art, 103–104 Conway, Brian, 190
Cass, Mark, 104 Cook books, 161–162
Catlin Gabel School, 149–150 Corcoran Sunshine Marketing Group, 15
CEOs (chief executive officers), 113–114 Correa, Lucho, 84
CFI. See Community First Initiative Coupons
Charities, 49–50 attention getting, 207–208
Charles, Andy, 6 discount, 35, 190
Cherubino, Norman, xi, 64. See also Langton Couture, Lise Anne, 15
Creative exploration, 60
Cherubino Group Cross, Ian, 37–38
Chevy Van (1970s vintage), 93–94 Cult status, 127–128
Children Cuppa Yo, 89–90
Custom-design cards, 188
emotional connections to, 133–134 Customers
illustrations inspired by, 150 comfort, appealing to, 97–98
niche, 65–66 industry stereotypes and, 205–206
Christou, Mark, 100 logo association by, 90
Citadel Dance and Music School, 129–130 service to, 42
Citizen Studio, 59–60 talking straight to, 82
Clean Start, 73–74
Clements Horsky Creative Directions, 169–170 D
Clever advertising, 195–196
Client Airwalk, 10 d’Alencon, Steve, 19–20
College students, 127–128 DAAKE, 77, 121–122
Colorful solutions campaign, 5–6
Column Five Media, 42 INDEX

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