Page 9 - Benjamin Franklin\'s The Way to Wealth: A 52 brilliant ideas interpretation - PDFDrive.com
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INTRODUCTION

Turning	 the	 pages	 of	 Benjamin	 Franklin’s	 The	 Way	 to	 Wealth	is	 a	 bit	 like
going	 into	 the	 attic	 of	 your	 parents’	 house	 and	 sifting	 through	 all	 the	 old
family	 belongings.	 There	 are	 so	 many	 aphorisms	 and	 bite-sized	 bits	 of
homely	 wisdom	 that	 you	 begin	 to	 wonder	 if	 this	 was	 what	 your	 granny	 read
before	 going	 to	 bed	 every	 night	 of	 her	 life.	 ‘Early	 to	 bed	 and	 early	 to
rise…’,‘no	 gains	 without	 pains’,	 ‘little	 strokes	 fell	 great	 oaks’,‘God	 helps
those	 that	 helps	 themselves’—it’s	 as	 if	 every	 drop	 of	 sound	 and	 solemn
common	 sense	 you	 ever	 heard	 had	 been	 distilled	 into	 the	 pages	 of	 one	 slim
volume.	 As	 a	 true	 classic	 it’s	 also	 clear,	 on	 reflection,	 that	 this	 advice	 is	 as
valid	 now	 as	 it	 was	 back	 in	 1758	 when	 the	 book	 was	 published.	 Creditors
still	 make	 killings	 off	 unwary	 borrowers	 and	 working	 smarter,	 not	 harder,	 is
still	 the	 way	 to	 business	 success.	 So	 why	 would	 you	 read	 a	 modern
interpretation	 of	 an	 already	 stick-thin	 tract?	 Two	 reasons,	 really.	 The	 first	 is
that,	 like	 everything	 else	 in	 the	 attic,	 The	 Way	 to	 Wealth	has	 picked	 up	 a
little	 bit	 of	 dust	 on	 the	 way.	 Groats	 and	 grindstones	 generally	 play	 little	 part
in	 our	 daily	 lives	 these	 days.	 Similarly	 work	 tends	 to	 revolve	 around
management,	 delivering	 services,	 knowledge	 work	 rather	 than	 ‘spinning	 and
knitting…hewing	 and	 splitting’.	 Apologies	 if	 any	 senior	 hewing	 and	 splitting
executives	 out	 there	 feel	 slighted	 by	 this.	 More	 importantly,	 Franklin	 was
writing	 in	 an	 era	 when	 manual	 labour	 and	 the	 delivery	 of	 products	 rather
than	 services	 were	 the	 primary	 activities.	 As	 such	 he	 doesn’t	 dwell	 much	 on
knowledge	 management,	 outsourcing	 or	 even	 delegation.	 What	 is	 surprising,
then,	 is	 how	 much	 of	 his	 homespun	 wisdom	 still	 applies	 to	 those	 fields
(with	 a	 little	 extrapolation).

But	 most	 of	 all	 the	 problem	 posed	 by	 The	 Way	 to	 Wealth	is	 that	 it	 is,	 as
Franklin	 himself	 puts	 it,	 a	 ‘harangue’.	 It’s	 told	 as	 a	 tale	 within	 a	 tale,	 with
the	 advice	 within	 being	 delivered	 as	 a	 sermon	 by	 a	 fiercely	 anti-materialistic
disciplinarian	 called	 Father	 Abraham.	 In	 the	 book	 the	 narrator	 is	 a	 writer
called	 Richard	 Saunders	 who	 recognises	 that	 Abraham’s	 words	 are	 in	 fact
his	 own	 advice	 (or	 as	 he	 acknowledges,	 the	 collected	 advice	 of	 generations)
being	 read	 back	 to	 him.
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