Page 121 - 30 Days To Internet Marketing Success

30 Days To Internet Marketing Success
by Joe Kumar

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* Send out attendance details when someone signs up
* Answer any and all questions related to the event

I'm getting a lot of friendly banter on most of the forums
now, along with a lot of more expert-level questions, which
is where I shine. Several people have told me they're
attending because they've gotten to know me "personally"
online. The forum activity really pays off.

One of the biggest discussion points turns out to be the four-
volume business manual that I'll give each attendee. In the
sales material I don't mention that the information is all
freely available from the SBA, but I do stress that I've
"gathered" the information and "compiled" it into a set of
manuals totaling over 900 pages.

Tomorrow is the first day of the seminar, and I have 17
partners promoting the event. In only two cases did I have
to resort to the "Ask Me Your 3 Toughest Questions"
approach, but that move won them over. They tried my
advice and got instant improvements in sales. I did ask
them to keep my special offer confidential.

The sales have gone better than I expected. Nearly 250
people have signed up, and I only have 97 lines, so I'll have
to run two extra seminars to accommodate the overflow. I'll
run two of the seminars concurrently, one at 9:00 AM and
the other at 6:00 PM each day.

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