Page 98 - 30 Days To Internet Marketing Success
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30 Days To Internet Marketing Success
                                                                                     by Joe Kumar

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Answer: By Charles Burke

Day 1: Since this is an emergency situation, I decide it'll be
quicker to begin by selling my services and my knowledge
rather than take time out to research and create a product.

My expertise lies in marketing, and I already know that
these skills are in high demand. If my primary skills were in
some other field, however, such as medicine, ski instructing
or warehouse management, I might decide on a very
different approach.

So services it is. Later, when I've got a little more breathing
room I can detour long enough to create a line of products if
I wish.

First, I'll need a plan. There are just 5 questions I need to
answer in detail. Today I'll look at the first three.

Q-1 What do I have to offer?

I've already decided on my marketing skills, but over the
next few days, I'll polish this till it's much more detailed and
specific.

Q-2 What niche will I sell to?

"Everybody" is not a market. I need a very specific and
narrow segment of people all interested in the same thing. It

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