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M A N AG I N G PROJ E C TS eLearning  eLEARNING                                                                  Execution: How to Get Results

                                      Developing Products                                                        Online Assessment Based Course ZABC7

                                      Online Instructor-Supported Course EL530                                   To achieve great results takes a lot of planning, effort and effective
                                                                                                                 execution. How do you define the results you wish to achieve? How
                                      This course is directed at engineering managers who are responsible        do you appropriately plan your efforts? How can you get others truly
                                      for new product development, services or processes. The purpose of         involved in helping you achieve what you want to achieve? How do
                                      the course is to provide skills and knowledge in managing the product      you address the problems that come up along the way? How can you
                                      planning, design, and manufacturing processes. It covers the project       effectively learn from and share your execution experience? This course
                                      life cycle, determining resource requirements, detailed planning and       answers these and many other related questions.
                                      management of the design process.
                                                                                                                 1.5 PDHs
                                      You Will Learn To                                                          Price $95
                                      • Explain how product development, projects and company strategy
                                                                                                                 Ethics for Engineers: Doing the
                                       are interdependent                                                        Right Thing When No One is Looking
                                      • Describe a process to plan and execute projects
                                      • Coach others in methods of product development                           Online Assessment Based Course ZABC3
                                      • Communicate key objectives and expectations more effectively
                                      • Describe how to obtain better results through thorough planning          Ethics has been defined as doing the right thing when no one is
                                                                                                                 watching. Are you? Is everyone around you? What should you do if
                                       and management                                                            they’re not? Is what you think is right the same thing as what others think
                                      • Explain how to solve strategic issues through tactical implementation    is right? In this learning for engineers we ll explore all these questions
                                      • Direct the engineering development process more effectively              and you ll finish with how-to s for yourself and others.

                                      22.5 Hours, 2.3 CEUs, 23 PDHs                                              This is an intermediate level course for all engineers as we all have to
                                      Member 9 List Price 69                                                     display ethical behavior and help others display it as well.

                                      Marketing, Sales and Communications                                        3 PDHs
                                      for Engineers                                                              Price $75

                                      Online Instructor-Supported Course EL531                                   Strategic Planning

                                      This course provides skills, best practices and an appreciation of         Online Instructor-Supported Course EL534
                                      marketing and its interaction with the operations and technical arenas
                                      of an organization. It covers communication skills, market research and    This course deals primarily with business strategies, and covers: strategic
                                      analysis, benchmarking, trends, the impact of the environment, technology  destinations and planning domestically and internationally, planning for
                                      assessment forecasting, risk analysis, sales and consumer satisfaction,    new technologies, technology assessment practices and techniques,
                                      advertising and integrated marketing communications, pricing, products     system design and life-cycle engineering, partnering and outsourcing
                                      and branding.                                                              strategies, as well as change management techniques and adjustment
                                                                                                                 strategies.
                                      You Will Learn To
                                                                                                                 You Will Learn To
                                      • Explain how to interpret a market analysis (customer base,
                                      competition)                                                               • Identify available resources to formulate action plans
                                      • Identify best practices and lessons learned                              • Communicate recommendations and action plans
                                      • Explain how to conduct business research and forecasting tools and       • Identify and obtain information on competitor’s method application
                                                                                                                 • Synthesize information and interpret results
                                       techniques                                                                • Apply technology assessment practices and techniques
                                      • Explain how to apply risk analysis, trend analysis (economics, social,   • Describe how to design for environment, for maintenance,

                                       political, environmental, technology), and technology assessment           for re-usability, for life-cycle analysis
                                       practices and techniques                                                  • Explain how to establish outsourcing and partnering relationships
                                      • Develop presentation skills, sales and advertising practices and         • Implement change effectively in a team
                                       customer satisfaction strategies
                                      • Describe how to use marketing and branding techniques; product           22.5 Hours, 2.3 CEUs, 23 PDHs
                                       portfolio analysis; global trade and international operations; and        Member 9 List Price 69
                                       pricing strategies
                                                                                                                 Creating Effective Technical Presentations
                                      22.5 Hours, 1.5 CEUs, 15 PDHs                                              Assessment Based Course ZABC66 NEW!
                                      Member 39 List Price 49
                                                                                                                 Designed to help engineers and other technical professionals plan,
                                                                                                                 prepare and deliver effective technical presentations, this course
                                                                                                                 demonstrates ways to improve presentations for meetings, briefings and
                                                                                                                 reports that share research findings and other information. Topics cover
                                                                                                                 the initial planning and preparation of notes and media through delivery
                                                                                                                 of the presentation, including question answer sessions.

                                                                                                                 2 PDHs
                                                                                                                 Price $95

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