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José Paulo – Ideal Decision José Paulo – Ideal Decision
1.TO BE; Success is not a straight line, on the contrary, there is a path to
2.TO DO; walk on, and this path is progressive.
The word “progress” here is linked to incorporating new thin-
3.TO PROGRESS;
gs, developing, and growing, after all, nobody can accomplish so-
4.TO ACHIEVE. mething without progression, nothing is instantaneous, there is a
path to be followed for everything.
There is no magic, any change in this order will make your life We talked about the TO BE, which is your essence, the TO DO
or business chaos, or to turn them into one. Most people seek only which reflects who you are and where you want to go through your
the TO ACHIEVE, which means to earn high salaries, to have nice actions and TO PROGRESS, which is when you add things to
cars, a nice house and so on. These people seek the TO BE in the your life, like stepping stones you place every day. This is the path
last place. to the TO ACHIEVE.
When someone focus on the TO BE, everything will happen TO ACHIEVE is connected to your dreams, objectives, and vic-
naturally in one’s life. It is worth to mention that the TO BE is tories. I have already heard many people say, “I achieved it”, and I
something invisible because it includes principles, values, beliefs, always wonder if that person really knew what TO ACHIVE is. To
choices, and determination. It is what you do in this “invisible” achieve something is to look at your history and see everything you
base that determines the success of the other three actions for per- built is truly solid, real, loyal, and honest, in other words, a legacy
sonal development. you will leave for generations to come.
By aligning your life with solid principles, values of a righteous Therefore, here in this chapter is a little and humble map to
life, believing in your heart and intention and being determined, success. And when you get there, remember to make a toast and to
you will be safely taken to the ACHIEVE IT. It is in the construc- celebrate!
tion phase when you can really show up, because it is when people
who share the same environment with you, be it family of profes-
sional, start to analyze your acts that materialize the TO BE.
The TO DO is in your day-to-day life, brick by brick, remember
that consistency is discipline’s sister. In this phase, everything you
build must be solid and well adjusted. Act accordingly to what you
preach, and you will have partners in TO DO.
Remember that nothing solid and lasting is done overnight,
quite the contrary, everything must have a well-defined sequence,
methods, and processes, and that is when TO PROGRESS enters.
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