Page 3 - Marketing
P. 3
How To Sell In The 21st Century
In the world we live in today, word of This is what it would cost you to acquire
mouth advertising should no longer be a customer. Corporations reach more
your sole source of marketing efforts customers in the marketplace by
because of the power of the internet investing a consistent amount of dollars
and all of its connected devices. If you into buying media. The concept is to get
understand how to effectively use this in front of more people fast. The
tool, then the little mom and pop shops platform they use to dominate their
can easily sell like a corporate giant. market space and maximize their media
The reason why the small business or dollars is through using billboard, radio,
entrepreneur has been dominated in Newspaper, magazines and television
the marketplace when it comes to ads.
media advertising is because of the All these platforms are networks that
price barrier on buying media. How allow any business that can afford to
much will it cost you? pay, the ability to sell to the masses.
With the old way of buying Cable,
TV Ads: $63,000 to $ 8million for a Newspaper, Magazines, Radio, and
national Spot. Television ads small businesses and
entrepreneurs were priced out. But
technology has disrupted the status quo
and shifted the power into the hands of
Radio Ads: between $300 and the small business owners and
$5000 a week depending on the entrepreneurs.
location
There is a new way to reach the masses
at a price that is very affordable for
small businesses who do not think
Print Ads: A Full page is about $500 small.
to $397,800 How Long it takes reaching 50million
users?
Source: webfx
Is it time for a marketing update? Page # 2
