Page 6 - Marketing
P. 6

How To Sell In The 21st Century







        Old                                                                                  New

        Media                                                                                Media




        Newspapers                                                              Blogs (Clients Are
                                                                                Reading)






        Radio                                                                   Podcast (Clients Are
                                                                                Listening To)






        Television                                                              YouTube (Clients Are
                                                                                Watching)





        Direct Mail                                                              YouTube (Clients Are
                                                                                 Watching)






        Networking                                                               YouTube (Clients Are
                                                                                 Watching)






         Since your ideal customers are already                  With 160,000 devices sold in a day, and
         online,  the  small  business  owner  and               over  1.5  million  smart  phones  being
         entrepreneur       community        needs     to        sold  and  163,000  tablets  in  one  day.
         understand  how  to  convert  traffic  into               Consider these facts,82% of businesses
         customers       in    a     consistent      and         have spent less than $50 on Face book
         predictable  way.  “Whoever  can  spend                 advertising
         the most money to acquire a customer                    52% don’t use Facebook ads at all
         wins”. A Quote by Dan Kennedy. If you
         are saying to yourself, I can’t out spend               Only  9%  of  businesses  are  advertising
         the big corporations in advertising. It is              on  YouTube.  It’s  time  to  throw  your
         time  for  you  to  consider  a  different               outdated  marketing  efforts  out  the
         approach.  As  entrepreneurs  and  small                window  and  upgrade  to  the  21st
         business  owners  that  is  what  we  must              century  way  of  selling.  The  success  of
         do.                                                     your business depends on it.










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