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WINTER TERM 2025 • MARKETING PLANNING • FSH MKT 4000 • 25 CLASS SECTION
Alison M. Wolfe MBA, MS, PhD, Associate Professor
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ASSESSMENT SURVEY
The following questions are designed to measure how well this course met the objectives and learning outcomes
described in its syllabus. They are designed to measure the effectiveness of the course itself, rather than your efforts as
a student or mine as a teacher. In particular, we are seeking to understand how well this course fits within the
overall program objectives of Elmira College's Business Administration major and fashion
merchandising/management concentration: to give you the skills and knowledge to function within today's global
business environment, understand the role and process of fashion merchandising/management within organizations,
and take on fashion merchandising/management responsibilities at an organizational or entrepreneurial level.
AMW v WINTER TERM II 2025
v Page 87 of 92 v 01.07.2025
