Page 7 - Relicense_Resource_Guide_2
P. 7
Relicense Resource Guide
Relicense Resource Guide
Brand Resources
What are they?
There are a variety of resources available to you from a brand level. Here we’ll discuss:
• Brand page
• Co-op Marketing
• SmartMarketing
Brand page
Your brand page on ChoiceCen-
tral.com will keep you up to date
on brand initiatives, compliance
dates, programs, and more.
From the ChoiceCentral.com
home page, click your brand logo
in the “Get to Know Our Brands” section.
Co-op Marketing
This is a collaborative program between Choice Hotels
and its franchisees that is designed to help member ho-
tels market and promote themselves locally, regionally,
and at the state level in order to help drive revenue.
Access the ChoiceCentral.com page here.
SmartMarketing
Looking for resources to help promote your hotel?
The SmartMarketing site offers customizable tem-
plates you can download and use to market your
property. Available items include:
• Sales fliers
• Business cards
• Presentations
• Online ads
• More!
Choice University | 7
