Page 18 - Issue 01 - Your Online Business Startup
P. 18
through rates. It has to strike them like nothing
else…virtually. Your subject line has to
Long affiliate links may also be be better than the other‟s in your
broken up when wrapped in the e- prospects inbox for that day.
mail body. And, raw affiliate links Don‟t try to pull a fast one on
can be hijacked to make you lose individuals. We aren‟t slow….right?
out on commissions. You don’t After you have your friendly personal
want any of these things moving in
the way of your readers clicking on The most beneficial way
your link. is to tell your offer in
your subject line the
Considering you don’t have a site
of your own, there are a lot of free way it is.
online url abbreviating services. A subject line in
free, simple and quick one to use is place, it‟s time to write your e-mail body.
tinyurl.com. You should utilize the prospects first
name in the greeting, then begin to
OK, now the 1st thing with introduce your offer. One golden rule of
authoring promo e-mails is the direct marketing is this.
subject line. This will make or The prospect only thinks “What‟s in it
break your e-mail crusade. The for me?” That means you need to list
opening move is to get the reader advantages, benefits, advantages and
to open the e-mail, and that’s done more benefits in your email. Also, make
with a thrilling subject line. certain to utilize the word “you”
This is essential to a successful e- throughout your email. Using “I”
mail crusade. If you can seize your sparingly gives the reader a sense of
prospect’s attention by the “you- personal touch and humanness to the e-
know-what” and get them to open your mail instead of sounding like a robot
e-mail, you‟ve got your foot in the door. wrote it.