Page 15 - Ulpan Or E-Tone (21.11.17) Advanced Level

E-Tone™: Ulpan-Or Weekly News Digest

Item #3 (Advanced Level)

?יציו תאז ימ

We all know Srulik, Israel’s national cartoon character. Biblical sandals,
shorts and a “tembel” hat, with a single lock peeping out of it. Caricaturist

Kariel Gardosh, known by his nickname Dosh, created this character in the
early fifties. Srulik appeared in Ma’ariv every day for decades, was enlisted
to the IDF in the Six Day War and became a national symbol
commemorated on the postage stamp of the jubilee festivities. But few
know of Srulik’s lost sister. In early nineteen sixty seven Dosh was

approached by the WIZO organization. They asked him to create a cartoon
character they’ll use in diplomacy for Israel around the world and would
represent the organization. He mulled it over in his sketches: with a hat, a

[hair] bow or a headkerchief? Long, short or curly hair? With a WIZO
medallion or a Star-of-David earring? By the end of the process a new
character with international chic was created and given the name Wizzy.
Over the years the organization stopped using the character and it was

forgotten, while Srulik continued to grow up and grow older. Today both
characters are no longer in use, but (those) who believe that Srulik is still
planting trees somewhere, or bravely fighting Hezbollah fighters, should
know that Wizzy is probably fighting the BDS movement in another

diplomacy campaign abroad.

Page 15 - Edition 11-21-17
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