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Equipment & beverage Focus
Filter coffee reached a low point in the From the phoenix that was the
eighties. Seen as an office commodity, filter espresso boom, the spotlight fell
coffee entered a death spiral where quality onto coffee as a quality crop, and
and quantity of traditional three pint pour roasters began to educate the
over sachets reached an all times low. markets who in turn were happy
to pay a little more money for
Previous eighty-gram sachets had been ever anything approaching a decent
reduced to sometimes as low as forty-five grams cup of coffee. This was the start
and the resulting weak watery brew was famously of the important second wave of
hailed ‘sock juice’ by the late David Williamson of coffee. Craft replaced
Matthew Algie.
‘commodity’. For the first time,
In fairness to history, the term dates back further roasters could invest in better
to the Franco-Prussian War of 1870 when ‘jus de green coffees, roast them with
chaussette’ literally ‘juice of the sock’ was a term care and expect to turn a profit.
soldiers used to describe trench coffee with beans
crushed from a rifle butt and brewed through a
real sock serving as a filter.
For the first time,
With fed-up drinkers feeling short-changed, roasters could invest in
starting as a movement on the West coast of
America, namely Seattle, people decided to move better green coffees, SEPTEMBER/OCTOBER. 2024 | ISSUE 38
on to a better coffee world and the speciality roast them with care and
coffee sector began. Out was cheap inferior sock
juice, in came the start of modern coffee culture, expect to turn a profit
higher prices, espresso-based coffee menus, and
true coffee quality.
www.beveragestandardsassociation.co.uk